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An easy plan will satisfy. A japanese printing machine is big enough to print one of the most important german tabloids for a special price. We created a direct mailing for printers in Germany flanked by adverts. „Why do you buy a size, that doesn‘t fit?“ asks a boy, wearing an oversized shirt.
Adverts in „Deutscher Drucker“ and „Print&Production“ flanked the direct mailing.
Re-orchestration of a big specialist for printing companies
A great new start of a missing brand. Illies Graphik has been well-known over yearst. Since 2008, when the companies structure has been changed, Illies Graphik - then called RGI Deutschland - has forgotten to improve his personality. All the commercial power was put into the brand RYOBI. Now, refreshing the old logo with news colours and pichtures Illies Graphik stages itself, not any other brand.